Category Archives: Startup PR

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What Mistakes Startup CEO’s Make with the Press

By | Startup PR | No Comments

Startup founders and CEO’s are often the best person to tell their company story. Afterall, who could replicate the passion they have for their idea, vision and product or service. However, when many startup founders take it into their own hands to reach out to press they make some mistakes. Here are a few we’ve seen in the past to learn from.

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How To Win PR for Your Startup

By | Startup PR | No Comments

Bennett Wetch, Digital Communications Manager at Fair Trade USA in San Francisco, goes over the top 5 secrets to earned media success on a Klout webinar. A 501 (c) (3) nonprofit organization, Fair Trade USA is the leading third-party certifier of Fair Trade products in the United States.

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