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PR for Startups

July 13, 2015

The Media Shouldn’t Cloud Your Startup’s Vision

Aaron Zamost, head of communications at Square, recently came out with an awesome piece on how today’s tech press builds startup narratives around ‘Silicon Valley Time’ (SVT), a predictable lifespan…

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PR for Startups

May 18, 2015

The State of the News Media 2015 Overview

Pew Research recently published its State of the News Media 2015 report Wednesday, April 29th, on the continuing trends in News Media. According to the report, not much has changed…

Kyle Austin 0

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PR for Startups

December 18, 2014

Looking Forward: What Are Media and Tech Experts Predicting for 2015?

Last week, we took a look at what experts predicted for 2014’s social media trends, and whether they ended up being correct or not. Now it’s time to take a…

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PR for Startups

December 11, 2014

Picking the Right PR Agency for Startups

Finding the right PR agency for startups can be incredibly challenging. Why? Well, most tech startups don't need to hire a public relations agency. Especially if they only consider PR…

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PR for Startups

November 25, 2014

5 Things Startups Can Learn from Uber’s Recent PR Misfire

Uber, the ride-sharing juggernaut that began as a humble startup back in 2011, is having a tough time with their PR strategy as of late. BuzzFeed reported this week that…

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PR for Startups

September 17, 2014

What Mistakes Startup CEOs Make with the Press

Startup founders and CEO's are often the best person to tell their company story. Afterall, who could replicate the passion they have for their idea, vision and product or service.…

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PR for Startups

September 5, 2014

5 Things Your Startup Can Learn From Apple’s PR Strategy

While Apple is currently knee deep in the celebrity hacking PR scandal, its sustained limelight in the media is not a result of luck or chance. Apple has strategically positioned…

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PR for Startups

August 28, 2014

When You Should Hire a PR Agency & How to Evaluate Them

When it comes to deciding how a startup will handle creating earned and owned media to drive awareness and new business leads, many founders don't know if they should or…

Kyle Austin 0

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PR for Startups

August 28, 2014

3 Reasons Press Releases Aren’t Dead, Yet

Like many marketing communications and PR professionals, our general take on press releases is they're DOA. Meaning, once they're released they really don't do what they were originally designed to…

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PR for Startups

July 11, 2014

How To Get PR for Your Startup

Bennett Wetch, Digital Communications Manager at Fair Trade USA in San Francisco, goes over the top 5 secrets to earned media success on a Klout webinar. A 501 (c) (3)…

Kyle Austin 0

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PR for Startups

The Media Shouldn’t Cloud Your Startup’s Vision

The State of the News Media 2015 Overview

Looking Forward: What Are Media and Tech Experts Predicting for 2015?

Picking the Right PR Agency for Startups

5 Things Startups Can Learn from Uber’s Recent PR Misfire

What Mistakes Startup CEOs Make with the Press

5 Things Your Startup Can Learn From Apple’s PR Strategy

When You Should Hire a PR Agency & How to Evaluate Them

3 Reasons Press Releases Aren’t Dead, Yet

How To Get PR for Your Startup

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