BMV is a Boston PR agency specializing in public relations and content marketing for startups and technology companies. With 15+ years in Boston’s innovation ecosystem — from Kendall Square and the Seaport Innovation District to the Route 128 tech corridor — we’ve helped hundreds of VC-backed companies earn coverage in TechCrunch, Bloomberg, The Wall Street Journal, and more. Whether you’re a MassChallenge winner looking for your first press hit or a Series B company scaling brand awareness before an exit, BMV is the PR agency in Boston that understands how startups grow.
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Boston’s PR Agency Built for Startups & Tech Companies
Boston Startup PR Success Stories
Runkeeper: From Boston Startup to $85M Acquisition
BMV worked with Boston-based Runkeeper’s executive team to build inroads with consumer and technology press, as well as deeper relationships with local and business media. In addition, it assisted Runkeeper with identifying influencers in the fitness and technology markets to engage with and better distribute the Rukeeper brand’s story. More consistent coverage and increased brand awareness supported the company as it scaled and was ultimately acquired by Asics for $85M.
ByteLight: Boston Deep Tech PR Success
BMV supported Boston headquartered ByteLight after it found its product-market fit with a campaign that leveraged traditional, social and content marketing channels. The campaign generated more than 12 million media impressions for the company with features in The Economist, USA Today, FastCompany and WIRED. As a result, BMV Created 33% growth in inbound traffic and 75% growth in user acquisition, which eventually supported a successful exit via a sale to Acuity Brands (NYSE: AYI).
Our PR Services for Boston Companies
Public Relations
PR is a powerful tool. When combined with our passion for creative storytelling and well-established media relationships in Boston, New York City, Silicon Valley, and across the globe, that power is exponentially increased. Our marketing agency for startups knows what will get you the most visibility and social shares, and most importantly, how to get you there.
Content Marketing
Content is still king. An essential aspect of digital marketing for startups is proving your value to customers with data-driven, engaging, and well-written content. Our branded content team is adept at producing and distributing long-form thought leadership narratives, email newsletter copy, visual graphics, and short-form videos, which build awareness, create inbound leads, and increase loyalty.
Influencer Engagement
No matter who your target market is, the best way to earn credibility is through third-party validation from influencers. Using our BrandCirc platform, our digital marketing agency for startups and engage the bloggers, social personalities and celebrities that are relevant to your startup so they can tell your story and turn their followers into your customers.
Social Media
Social media conversations are happening around the clock with or without your brand. With a steady stream of branded content fueling your social streams and pages, and BMV managing your paid social campaigns to amplify earned media, we make sure that you are part of these conversations, whenever and wherever they are taking place.
Why Boston Startups Choose BMV as Their PR Agency
Comparing PR firms for startups? Look to us. BMV understands the unique needs of startups and can be your go-to provider of PR services. content marketing, and influencer marketing. We serve some of the most well-known venture-backed startups in the Boston area in supporting them with both user growth and brand awareness building.
Furthermore, we know what works for breaking into the mainstream technology news cycle which is often dominated by Silicon Valley startups. To learn more about what we can do for your company, contact us today.
What Makes a Great PR Firm in Boston?
The best Boston PR firms share a few traits: deep startup experience, strong media relationships with both local outlets like BostInno, Boston Globe, and Boston Business Journal and national tech press, and a track record of measurable results.
When evaluating PR companies in Boston, look for:
- Industry specialization — Generalist agencies spread too thin. The best startup PR comes from agencies that live and breathe tech.
- Local + national media network — You need coverage in both the Boston Globe and TechCrunch.
- Results-driven approach — Great PR firms in Boston tie their work to business outcomes: traffic, leads, funding, and exits.
- Startup-stage experience — A Seed-stage company needs different PR than a Series C. Your agency should know the difference.
BMV checks every box. As a Boston PR agency with 15+ years in the startup ecosystem, we’ve built the playbook for startup PR at every stage — from startup PR and AI PR to cybersecurity PR and generative engine optimization.
