February 2, 2023
Startups Should Use ‘Helpful’ Content Marketing with Google’s Update
If you ask someone who listens to a lot of music who their favorite artist is, you're often immediately met with a notable name, or even a “I have so…
August 22, 2022
2022 State of PR Outlook
Earlier this year, the folks at Muck Rack surveyed 1,800+ PR pros from agencies and brands to understand the state of the industry today. While Muck Rack publishes this report annually,…
December 29, 2021
PR in 2022: Story Narratives to Get Press Coverage in the New Year
Connecting with reporters and securing media mentions can really move the needle for startups looking to drive awareness, generate leads and become more attractive in the eyes of investors. Even…
September 13, 2021
How to Launch + Grow Your Startup’s Social Media Accounts from 0 to 1000 Organically
So, you’ve created an amazing product or service and are ready to present your startup to the world. Congrats! Now it’s time to figure out the best way to spread…
December 31, 2020
10 NYC Startups to Watch in 2021
The startup scene in New York City may not have the historical clout of Silicon Valley, but that doesn’t mean NYC-based startups are anything to disregard. In fact, in the…
December 30, 2020
10 LA Startups to Watch in 2021
As the pandemic has made a lot of technology companies rethink their roots to Silicon Valley, Silicon Beach has emerged as an attractive new home. At the beginning of the…
December 18, 2020
10 Boston Startups to Watch in 2021
Despite being propelled into a world of uncertainty by the COVID-19 virus, one thing is for sure — Boston startups are still thriving. In fact, a recent Venture Lane survey found that…