At the end of February, we shared a post that examined how striking the right balance between owned and earned media is crucial for startup PR and a powerful driver…
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It’s becoming increasingly difficult to remember life before COVID-19. The subject is consuming nearly every conversation, and it has turned marketers and PR pros on their heads. Coronavirus has completely…
If we told you Procter & Gamble invented the soap opera, would you believe us? The truth is, the consumer goods company is widely credited for the storytelling approach it…
Boston was lucky enough to host the first-ever live recording of the Masters of Scale podcast earlier this year, and as BMV continues to help startups scale with marketing, the…
With 1 billion active monthly users and 500 million daily users, Instagram has become a social media platform that can’t be ignored. In fact, with one in three internet users…
It’s no secret that friends are some of the most influential people in our lives. For almost half of the population, friends and family are the top sources for brand…
Today, we’re excited to release our findings from our inaugural BMV Digital Brand: Awareness, Engagement & Action Index. The report surveyed more than 1,000 consumers in the 1H of 2019…
😄= 👑📱🌎 Did you get that? Emojis. You love them, we love them, and 92% of the online population uses them. Emojis have managed to worm their way into almost…
When trying to grow your startup, social media is a great place to start. It’s a cheap, effective way to stay connected and push your message. However, managing a social…
Everywhere you turn on the internet someone is promoting the “Next Big Thing.” From cryptocurrencies to artificial intelligence to 5GE, the 86,400-second news cycle is constantly changing. With 2.5 quintillion…