February 2, 2023
Startups Should Use ‘Helpful’ Content Marketing with Google’s Update
If you ask someone who listens to a lot of music who their favorite artist is, you're often immediately met with a notable name, or even a “I have so…
GET GROWING
With a deep understanding of the startup ecosystem, Beantown Media Ventures (BMV) is a digital marketing agency that leverages its expertise in public relations, content marketing, social media, and influencer engagement to help startups and challenger brands grow. Rooted in a belief that startups must become media companies on their growth journey, we’ve partnered with some of the world’s most innovative companies over the last decade to bring their products to market and rapidly scale. Simply put, we ensure your startup story gets heard and engaged with to drive leads, accelerate growth, and increase valuations.
SERVICES
PR is a powerful tool for startup brands. When combined with our passion for creative storytelling, firm understanding of narrative development, and well-established media relationships, that power is exponentially increased. Our team knows what will get you the most visibility and how to get you there.
Looking for content marketing for startups? Prove your value to customers with data-driven, engaging and expertly crafted content. Our team is adept at producing and distributing thought leadership narratives, whitepapers, eBooks, surveys, blog posts, newsletter copy, graphics and short-form videos that build awareness, improve SEO and drive inbound leads for your startup.
No matter who your target market is, the best way to earn credibility is through third-party validation from influencers. Using our BrandCirc platform, we’ll identify and engage the bloggers, social personalities and celebrities that are relevant to your startup so they can tell your story and turn their followers into your customers.
Social media conversations are happening around the clock with or without your brand. With a steady stream of branded content fueling your social streams and pages, and BMV managing your paid social campaigns to amplify earned media, we make sure that you are part of these conversations, whenever and wherever they are taking place.
PACKAGES
DIY Package
Don’t have the budget for a marketing agency for your startup? Implementing a successful media and influencer relations campaign with no long-term commitment and only a single payment? It’s possible to do PR yourself with BMV’s DIY package designed for bootstrapped and pre-seed-stage startups.
Beta Package
Retain the team at BMV to ensure that your company gets into the early conversations it needs to be in! Our marketing services for startups include our Beta package, which is ideal for seed stage startups, which have found product-market fit, and are just beginning to allocate budgets towards marketing and growth.
Startup Package
Series A to Series B stage startups will receive a strategic mix of PR and content marketing support to help you define your narrative, scale, and drive leads. Whether it’s distributing data stories and research through the media, or engaging influencers on social media, we make sure your company doesn’t go silent.
Growth Package
Help your later stage startup towards a public offering or rekindle customers love for your established brand. The BMV Growth package strategically mixes PR, content marketing, paid social and influencer relations to help your company define and lead new market categories.
An Experienced Marketing Agency for Startups
In today’s hyper-competitive technology landscape, the startups that win are those that can quickly stand out from the crowd. Beantown Media Ventures is nimble enough to support venture-backed startups and strategic enough to advise the Fortune 500 on marketing campaigns that drive action. It specializes in rapidly identifying and capitalizing on marketing growth opportunities for startups. We are domain experts in the technology field assisting seed-stage to Series D-backed startups. If you’re interested in driving growth and increasing your external brand valuation with marketing for your tech startup, contact us today to discuss making your vision a reality.
August 22, 2022
2022 State of PR Outlook
Earlier this year, the folks at Muck Rack surveyed 1,800+ PR pros from agencies and brands to understand the state of the industry today. While Muck Rack publishes this report annually,…
December 29, 2021
PR in 2022: Story Narratives to Get Press Coverage in the New Year
Connecting with reporters and securing media mentions can really move the needle for startups looking to drive awareness, generate leads and become more attractive in the eyes of investors. Even…
OUR SENIOR TEAM
Kyle Austin
Founder & Managing Partner
Kyle has helped 100’s of venture-backed startups drive leads, build valuations, and achieve successful exits. During his career, he’s strategized and, executed digital marketing communications campaigns for high-growth companies to Fortune 500 corporations. He has led PR teams honored with some of the industry’s most prestigious awards including a Silver Anvil from the PRSA and the IPRA/United Nations Grand Award. Kyle has an MBA from Babson College and is a mentor at MassChallenge, one of the largest non-profit startup incubators.
Katie Horton
Account Lead — PR & Social Media
John Eidson
Partner, VP of Media & Content Strategy
With a background that includes executing PR programs and developing strategic messaging for some of the world’s leading financial services and technology brands, John is a creative communications professional with a deep passion for long-form and visual storytelling. He formerly led communications for Fidelity Labs, Fidelity Investments’ startup incubator, and R&D unit for fintech innovation. In his spare time, John is also a mentor for various startups and projects — and has a particular interest in the blockchain and cryptocurrency ecosystem.
Eleanor Kennedy
Account Lead — PR & Content Marketing