Looking to give your brand a facelift or just starting out and wondering what look should represent your company? It’s important to consider a number of factors when creating a brand image. Here are a few.
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New MailChimp features such as a single interface for managing multiple emails and workflows, and advanced management of email send-times, open up new possibilities to growth marketers.
Native ads are one of the most buzzed about items in the digital marketing space today. Hey, maybe even the Internet, since John Oliver destroyed them a few weeks ago. Could they help you grow your own brand?
Need advice on writing great, eye-catching content? Follow these five simple rules to get started.
In the world of inbound marketing, content is king. Generating interesting and shareable information can be overwhelming in an online world inundated with data. To avoid drowning, marketers can always create content following these four timeless and simple content ideas.
How do you successfully plan and execute on a content marketing strategy? Here’s a look at how startups like SeatGeek and KISSmetrics are building on the content marketing strategies that companies Mint and OKCupid leveraged to build their brands.
With the rise of inbound marketing techniques, those just embarking on their startup’s marketing strategy may be thinking, ‘How do I get started?’ For starters, entrepreneurs can follow three simple rules: do your research, make goals and focus on consumer-centric campaigns.