September 10, 2019
Five Tips to Up Your Startup’s Instagram Game
With 1 billion active monthly users and 500 million daily users, Instagram has become a social media platform that can’t be ignored. In fact, with one in three internet users…
July 17, 2019
The Importance of Emojis in Startup Social Media
😄= 👑📱🌎 Did you get that? Emojis. You love them, we love them, and 92% of the online population uses them. Emojis have managed to worm their way into almost…
July 13, 2015
The Media Shouldn’t Cloud Your Startup’s Vision
Aaron Zamost, head of communications at Square, recently came out with an awesome piece on how today’s tech press builds startup narratives around ‘Silicon Valley Time’ (SVT), a predictable lifespan…
December 18, 2014
Looking Forward: What Are Media and Tech Experts Predicting for 2015?
Last week, we took a look at what experts predicted for 2014’s social media trends, and whether they ended up being correct or not. Now it’s time to take a…
November 25, 2014
Is Cash Going Extinct? 4 Things For Startups on M-Commerce
With the recent release of Apple Pay, Pay with Rad Pad, and now Snapchat's Snapcash, mobile pay is undeniably having a moment. But with Millennials increasingly opting to buy directly…
September 5, 2014
Should Startups Reconsider Cutting PR / Marketing from the Budget in Certain Phases?
As a start-up, maximizing time, value and resources is the only way to grow You’ve got to be lean – pun intended. But when is the right time to cut…
August 29, 2014
Letting Go of the Sales Reins to Scale a Startup
Entrepreneurs are experts at selling their businesses. After preaching their innovative ideas to venture capitalists and investors, hopefully they grow to a point where they need to be entrusted to…
August 28, 2014
When You Should Hire a PR Agency & How to Evaluate Them
When it comes to deciding how a startup will handle creating earned and owned media to drive awareness and new business leads, many founders don't know if they should or…